Jacqueline Au is a fashion buyer, entrepreneur, and brand consultant. After stints in powerhouse designer brands, Givenchy, Celine & Lane Crawford, as buyer, Au made her name in retail as founder & creative director of The LOFT Bridal, an award-winning luxury bridal boutique in the heart of Hong Kong.
A FORMER VOGUE BRIDE
IN GIAMBATTISTA VALLI COUTURE
A graduate of The London School of Economics, Au founded The LOFT Bridal with the intention of bringing a sharply curated edit for discerning, style savvy brides who will go to any length to make a fashion statement down the aisle. The former Vogue Australia bride founded The LOFT Bridal in 2017, after going thru the search for the wedding gown herself and noticing a disconnect between the bold, artistic fashion from the runways and what she saw in the bridal boutiques.
A FASHION BUYER
FOR OVER A DECADE
Au has a proven track record as an intuitive buyer with a keen eye for detail. She was one of the first to unveil then-emerging brands Maticevski, Ellery and Rosie Assoulin; she was also an early champion of bridal’s new guards, including Alex Perry and Danielle Frankel.
NAMED BY VOGUE HK AS
‘THE STYLE MAVEN FOR MODERN BRIDES’
Named by Vogue HK as ‘The Style Maven for Modern Brides’ alongside several other acclaimed international publications, Jacqueline is recognized for her refined, high-fashion approach to bridal wear, providing bespoke access, brand discovery on designers you won't find anywhere else and unparalleled expertise in empowering her brides to create their own fairy tales down the aisle.